Cool Japan Fund Inc.

Overview / Policy implications

Cool Japan Fund Inc. (CJF) has decided to invest 1.0 billion JPY in Brave group Inc. (Brave group), a global intellectual property (IP) business company centered on Total VTuber production.

Through this investment, CJF will support the overseas expansion of the VTuber business. In addition to increasing overseas revenue from VTuber music concerts, events and merchandise sales, CJF and Brave group aim, through various VTuber-related activities, to contribute to raising global awareness of Japanese games, anime and music content, and their creators, as well as to expanding overseas demand for related businesses that support music concerts, events and merchandise sales.